Stand Options

Choose from a range of affordable packages and secure the best booth location for your business needs.

Exhibiting packages 2025

Zone

Space only

(min. 20 sqm)

Shell Standard

Shell Comfort

Zone package

Gold

€782 / sqm

€1,025 / sqm

€1,103 / sqm

€1,136 / sqm

Silver

€743 / sqm

€986 / sqm

€1,064 / sqm

€1,097 / sqm

Event platform packages*

Deliverables	Entry Stands under 20 sqm	Basic Stands 20-49.99 sqm	Pro Stands 50-69.99 sqm	Premium Stands 70+ sqm
Prices for exhibitors	€1,800	€2,735	€4,940	€8,515
Ingredients Network listing	Complete	Complete	Complete	Premium
Company profile including description, logo, social media links, contact details	✔	✔	✔	✔
Company profile - visual header	Image	Image	Video & image	Video & image
Company content (images, documents, URLs)	2	10	50	Unlimited
Number of products displayed in product list	15	25	50	Unlimited
Company analytics dashbaord	✔	✔	✔	✔
Listing on event exhibitor list	✔	✔	✔	✔
Inclusion on mobile app for event	✔	✔	✔	✔
Inclusion on interactive floorplan	✔	✔	✔	✔
Networking/Access to recommended attendees/AI driven matchmaking	✔	✔	✔	✔
Attendees can save and export favourite products	✔	✔	✔	✔
Unlimited meetings scheduling through the event platform and app	✔	✔	✔	✔
Export leads from meetings + contacts incl. contact details	✔	✔	✔	✔
Product categories tagging	✔	✔	✔	✔
Ability to search attendees	✔	✔	✔	✔
Instant chat and video calls with contacts pre, during and post event	✔	✔	✔	✔
View and contact online visitors of your company profile	✔	✔	✔	✔
Lead retrieval & QR codes – Unlimited licences	X	X	✔	✔
Ability to arrange meetings during in-person event through the platform	✔	✔	✔	✔
Download QR Code	X	✔	✔	✔
Advertisement on company profile page	X	X	✔	✔
Customised background for company profile	X	X	✔	✔

*Subject to change

Ingredients Network listing*

Deliverables	Entry	Basic	Pro	Premium
Profile listing on the Ingredients Network directory with visits from more than 70,000 unique ingredient buyers every month	Complete	Complete	Complete	Premium
Company page on Ingredients Network with your logo and description in the year of your booked event	✔	✔	✔	✔
List your products on Ingredients buyers 365	✔	✔	✔	✔
Upload news articles, whitepapers, videos and brochures	✔	✔	✔	✔
Receive product leads and meeting requests directly to your inbox	✔	✔	✔	✔
Automatic extraction of publicly available information related to your products and company from your website to populate your Ingredients Network listing	✔	✔	✔	✔
Your company featured at the top of the exhibitor list for the event you are exhibiting at	✔	✔	✔	✔
Your company featured at the top of the exhibitor list for the event you are exhibiting at and your logo rotating above the list	X	X	X	✔
Your products listed at the top of relevant search results on Ingredients Network	X	X	X	✔
Your products featured and rotating among the ‘Top selected products’ on the homepage of Ingredients Network	X	X	X	✔
Your company highligted as a ‘Featured company’ on the homepage of Ingredients Network	X	X	X	✔
Content you post on your profile, such as brochures and articles, featured on the homepage of Ingredients Network	X	X	X	✔

*Subject to change

Shell Standard

General construction

White wall elements 100x250 cm
Fascia board white
Company name and stand number on each open side (colour depending on zone type)
Zone logo on each open side (only applies to Hi and Fi)
sqm carpeting in stands, frost grey (colour depending on zone)
Lockable storage room 100x200cm for stands with a minimum of 20 sqm

Electrics

1 electrical box of 3 kW, daytime power, including power consumption
1 rail with 3x 15KW-3000K LED spots
1 triple wall socket 1 kW

Shell Comfort

General construction

White wall elements 100x250 cm
Fascia board white
Company name and stand number on each open side (colour depending on zone type)
Zone logo on each open side (only applies to Hi and Fi)
sqm carpeting in stands (colour depending on zone type)
Lockable storage room 100x200cm for stands with a minimum of 20 sqm

Electrics

1 electrical box of 3 kW, daytime power, including power consumption
1 rail with 3x 15KW-3000K LED spots
1 triple wall socket 1 kW

Furniture

1 round table
3 chairs
1 bar stool
1 counter
1 waste bin
2 shelf rack (inside storage)
1 coatrack (inside storage)
1 refrigerator (inside storage)

Zone package

General construction

White wall elements 100x250 cm
Fascia board (colour depending on zone)
Company name and stand number on each open side
Eye catcher with zone name (colour depending on zone)
sqm carpeting in stands (colour depending on zone)

Electrics

1 main connection 3kW 12h + electrical consumption
1 rail with 3x 15KW-3000K LED spots
1 triple wall socket 1 kW

Furniture

1 round table
3 chairs
1 bar stool
1 counter
1 waste bin
1 coat rack
1 green plant

Modular Stand Design

The Modular Stands Design offer best-in-class sustainable stand construction through a range of beautiful designs, specifications and branding opportunities to suit your company’s requirements, all with quick and easy planning.

MSD achieves Gold-Level certification within the Better Stands programme for its outstanding environmental performance.

Listed price = surcharge per m2 valid in combination with space only stand booking.

Opal

9 - 19.99 sqm

Emerald

20 - 29.99 sqm

Onyx

30 - 49.99 sqm

Sapphire

50 sqm +

€519 / sqm

€482 / sqm

€464 / sqm

€438 / sqm

Opal Modular Stand

9 - 19.99 sqm

Emerald Modular Stand

20 - 29.99 sqm

Onyx Modular Stand

30 - 49.99 sqm

Sapphire Modular Stand

50 sqm +

€519 / sqm

€482 / sqm

€464 / sqm

€438 / sqm

The above m2 price for MSD is on top of the space only price per m2.

The above sqm price for MSD is on top of the space only price per sqm.

The price per sqm depends on the size, location and your stand package.

Opal

Stand size 9-19.99 sqm

Build

Wall constructed using beMatrix system built to 3m high with white panels
Recyclable roll carpet direct to hall floor

Graphics

9 sqm of full colour graphics
1x Exhibitor logo panel to back wall
1x Exhibitor logo panel to front of counter

Furniture

1x White low table
2x White chairs
1x White counter
1x Waste bin

Electrics

1 electrical box of 3 kW, daytime power, including power consumption
2x LED spotlights on extension arms
1x Power socket

Emerald

Stand size 20-29.99 sqm

Build

Carpet direct to hall floor – choice from stock colours
3m high walls with white panels
2m x 2m store room with lockable door

Graphics

12 sqm of full colour fabric wall graphics
Full colour company logo to top left corner of the back wall
1x full colour company logo panel to the front of the counter

Furniture

1x White low table
4x White chairs
1x White counter
1x Waste bin

Electrics

1 electrical box of 3 kW, daytime power, including power consumption
2x LED spotlights on extension arms
1x Power socket

Onyx

Stand size 30-49.99 sqm

Build

Carpet direct to hall floor – choice from stock colours
3m high walls with white panels
2m x 2.5m store room with lockable door

Graphics

16.50 sqm of full colour fabric wall graphics
Full colour company logo to top left corner of the back wall
1x full colour company logo panel to the front of the counter

Furniture

2x White low tables
6x White chairs
1x White counter
1x High table
2x Stools
1x Waste bin

Electrics

1 electrical box of 3 kW, daytime power, including power consumption
4x LED spotlights on extension arms
2x Power sockets

Sapphire

Stand size 50 sqm +

Build

Carpet direct to hall floor – choice from stock colours
3m high walls with white panels
3m x 2.5m store room with lockable door

Graphics

21 sqm of full colour fabric wall graphics
Full colour company logo to top left corner of the back wall
1x full colour company logo panel to the front of the counter

Furniture

1x White low table
4x White chairs
2x White counters
2x High tables
4x Stools
1x Waste bin

Electrics

1 electrical box of 3 kW, daytime power, including power consumption
8x LED spotlights on extension arms
2x Power sockets