Online Programs

ONLINE PROGRAMS

Co-Branded Webinars: $18,500 A CMI-hosted event that provides 60 minutes of uninterrupted time with attendees to position your brand as a thought leader. Average webinar registration is between 500-800 with an average attendance rate of 30%.

Webinar hosted, promoted and produced by CMI live or pre-recorded

Sponsor selects presenter(s) (subject to CMI approval)

Format - 5-minute introduction, 40-minute presentation, 10-minute audience Q&A, 5-minute wrap-up

Contact information from all registrants provided the next business day

CMI promotion: two dedicated emails to 110,000 opt-in email subscribers, social media pushes to over 555,000 and banner ad promotions on CMI’s website before and after the webinar
Further Details

Future of Demand Generation Summit (November 18, 2020) This half-day webinar event focuses on demand generation for content marketing.

Exclusive sponsorship of 2020 Demand Generation Market Brief for Platinum sponsor, including 30-days of lead generation

40-minute educational webinar with speaking role and leads for Platinum, Gold and Silver sponsors

Sponsor recognition on all promotion materials, including email, social and the CMI website

Enhanced ContentTECH Directory Listing including company logo and contact information for 12 months.
Further Details

ONLINE PROGRAMS (continued)

Content VIP Program: Three Program Options: $14K for 3 months, $21K for 6 months, $37,500 for 12 months This opportunity is limited to 10 partners, making it our most exclusive integrated program for reaching brand marketers.

Branded Content Hub on the CMI website

Takeover banner advertising on sponsored hub page

Newsletter ads in Today in Content Marketing (daily) and This Week in Content Marketing (weekly)

Banner ad on the CMI website

Dedicated email(s) to 25,000 opt-in subscribers

Enhanced ContentTECH Directory Listing including company logo and contact information
Further details

White Paper Syndication: $5,000 per month; $8,500 for 3 months Post your content in the CMI White Paper and eBook Library

Real-time lead capture on sponsor site

Promotion of content through CMI social channels

Ability to swap out assets at any time at no extra charge

Consistent lead generation (50-100 leads per month)
Further Details

NEW IN 2020

SOCIAL MEDIA SUMMIT

Online Event • May 20, 2020

Sponsorships close April 1, 2020. Talk to your rep for more details and speaking opportunities.

ONLINE PROGRAMS (continued)

Dedicated Email: Full List $22,500; Half List $15,000 Distribute your educational content (research, white papers, ebooks) to the CMI audience (all content subject to CMI approval).

One dedicated email m Real-time lead capture on sponsor site

110,000 opt-in email subscribers

Segmentation available on request

Stats provided on opens and clicks one week after deployment

Weekly Newsletter Ad: $6,750 per month (4 insertions) This Week In Content Marketing, delivered to 125,000+ opt-in email subscribers every Friday morning.

50 - 60 words/text

Sponsor logo

One live link

Stats provided on open rates and clicks on sponsor asset

ONLINE PROGRAMS (continued)

Banner Advertising: $3,000 minimum investment; $80/CPM<50K impressions, $70/CPM >50K impressions Advertise on CMI’s leaderboard ad, the best performing ad unit and only banner available.

244,000+ unique monthly visitors

480,000+ monthly page views

Click-through rates and impressions provided to sponsor

Weekly Podcast: $5,000/1 month/4 episodes OR $8,500/3 months/12 episodes

Exclusive sponsorship of “The Weekly Wrap” podcast with Robert Rose (and other CMI guest hosts).

Sponsor ad/shout-out read by Robert Rose or CMI guest host during each sponsored podcast

Sponsor logo with one text ad (may include 50-60 words) with link/call-toaction on podcast landing page

One sponsor ad per month in “This Week in Content Marketing,” delivered to 125,000+ opt-in subscribers every Friday morning (Ad includes 50-60 words/ text, sponsor logo and one live link)

Podcast header ad with sponsor mention in “This Week In Content Marketing” for term of sponsorship